2026 Event Marketing Playbook
Showcare President Amilie Parent on where association event revenue quietly disappears through pricing, registration, housing, and sponsorship, and how to recover it.
Registration and HousingHotel slippage costs associations thousands in attrition penalties. Learn what causes it and how smarter housing management prevents it.
Registration and HousingWhen onsite event registration is tested by a surge no one fully saw coming, your team either holds or scrambles. Here’s what actually works.
Registration and HousingFor associations, the annual conference is the year’s most visible member investment. Registration is the first impression. Housing shapes the experience from arrival to checkout. When either function is handled poorly, members feel it, and so does your budget. Selecting the right registration and housing partner is one of the highest-stakes vendor decisions an association makes. These relationships tend to run long […]
Registration and HousingLearn why associations choose a registration provider over AMS registration for better data visibility, higher conversions, and stronger event support.
Registration and HousingStop guessing, start growing:Data-driven event budgeting Associations work hard to stretch every dollar when building event budgets, but without the right tools, even the best efforts can feel uncertain. Where do you start? How do you know if your numbers will hold? The answer is data-driven event budgeting powered by registration data. By using real-time […]
Registration and Housing